I have made many mistakes since starting HOLSTRit. Most of which are tech mistakes that would take someone who knows what they are doing 10 mins. where I might work on something for hours or even days. Although it makes me want to throw my computer out the window, they aren’t the type of mistakes that put the business at risk.
Well, I’ve made another mistake. Again, not a mistake that puts the business in jeopardy but this time my family life, my carefree disposition (ok well, maybe I’m not that carefree but any carefreeness that was in me is totally gone) and possibly my physical health. I made the mistake of scheduling 13 tradeshows in 3 months. That’s 4+ shows a month and some of them are 4 day shows. I tend to be an over-doer, (like the time I had 10 people over for Mother’s Day lunch and made 10 pounds of roast) but this type of over-doing affects other people.
After being at a show for 8-12 hours, we come home and I kiss and hug any of the kids that might still be awake, we restock whatever we need to take the next morning back to the show or we completely unload if the show is over, I fill any online orders we got that day, if I’m really ambitious I'll start laundry, if it's still daylight I check to see if my 8 year old got her school work done and eventually fall into bed. The shows are helpful in that we are getting great exposure and I’m not sure I’d have much of a business without them. However, I have learned a lesson and that is, there is such a thing as too much and I have hit, make that passed, the limit.
At this point it is what it is, the shows are booked and we will finish out the season. From now on, I will book shows with an awareness that there is such a thing as too much and I will pick and choose carefully and thoughtfully and get my life back, which will be a win for all of us.